Leona Lewis advert banned in the UK

Leona Lewis advert banned in the UK

The UK’s Advertising Standards Authority have banned UEG Music’s advert for the album that releases material from before Leona Lewis won X Factor, Best Kept Secret. The ASA’s statement includes the following reasoning:

Although we acknowledged that the CD itself was ‘new’, we considered that the claim ‘Leona Lewis’s new album’ misleadingly implied it was the singer’s latest recording rather than a new CD of tracks recorded some years ago.

UEG music will now have to review their publicity campaign.

bestkeptsecretleona

Track Listing:

1. Private Party [Juan Mendez Radio Mix]
2. Dip Down – Leona Lewis, Loot
3. L.O.V.E. U
4. Silly Girl
5. Ready to Get Down
6. Private Party – Robert Allen, Leona Lewis
7. I’m So into You
8. I Can’t Say Hello
9. Bad Boy – K2 Family, , Leona Lewis
10. Joy
11. I Wanna Be That Girl
12. Joy [DJ Mochizuki Aoyama Street Remix]
13. Private Party [Cover Boys Remix]
14. Dip Down [Troy Taylor Remix]

You can buy the “Best Kept Secret” album in CD and MP3 format at Amazon.com, Amazon.ca and Amazon.co.uk